What Is Aura: The World's First Luxury Blockchain
Louis Vuitton owner LVMH to fight fakes using blockchain authentication!
Is My Prada Bag Real? The New Way to Spot Fake Designer Purses - Bloomberg
Louis Vuitton Owner LVMH Is Reportedly Working on a Blockchain to Track Authenticity of Luxury Goods
Blockchain is no silver bullet against the black market
LVMH wants to conquer the metaverse. Can the luxury titan pull it off?
Louis Vuitton To Launch First Blockchain To Help Authenticate Luxury Goods, British Vogue
Louis Vuitton, Prada and Cartier are getting into blockchain — here's why
Pietro Beccari to Become CEO of Louis Vuitton as Part of LVMH Shake-up – WWD
LVMH Blockchain Opens New Era For Authentic Luxury - Rhapsody Magazine
Dior CEO Beccari to lead Louis Vuitton in LVMH management shuffle
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
Ethereum and Microsoft Technology to Power Blockchain Platform for Louis Vuitton, Christian Dior and Top Luxury Brands - The Daily Hodl
LVMH Luxury Good-Tracking Blockchain Info