M&M unveils purple as its first new colour in more than a decade

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M&M's unveils purple as its first new colour in more than a DECADE - and says the colour represents 'inclusivity' and 'acceptance

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M&M's Introduces Purple Character (But No New Candy Color)

M&M unveils purple as its first new colour in more than a decade

M&M unveils purple as its first new colour in more than a decade

M&Ms introduce Purple, a new character designed to represent inclusivity